Build a Yahoo Web Site Fast With Yahoo Design Tools

Your web site makes a statement about who you are. If you’re like most business owners, you want that statement to be, "We’re a thriving, growing business." And if you’re like most business owners, you don’t want to spend a lot of money hiring a web designer. Yahoo Web Design Tools can help you create the Yahoo Web Site you want, easily and quickly. When you host your web site with Yahoo Small Business, you get a free domain and Yahoo Design Tools.

Web design does not have to be either expensive or difficult. Even if you know nothing about web design or HTML, you can create an excellent web site. When you use Yahoo Small Business Web Hosting, you’ll build your own web site from scratch. Yahoo Small Business web hosting offers a checklist that walks you through the entire process of building your Yahoo web site, from scratch. Build your site right on your Yahoo web hosting account, and you’re ready to go.

With the design tools from Yahoo Small Business, you can choose a professionally designed template for your Yahoo web site, and customize the template you choose. In fact, when you set up your Yahoo web site, you may find the perfect template for your type of business. For example, Yahoo Small Business web hosting has templates created especially for law firms. Whether you use a Yahoo Small Business web hosting design template as-is, or customize it to fit your needs, your Yahoo Small Business web site will make the statement that your business is ready to serve your customers.

When you set up your Yahoo web site, you can add forms without knowing any HTML, include driving directions and maps to help your customers find you easily, and customize your web site with as many pages as you need. With Yahoo small business web hosting, you’ll have unlimited web hosting, so you can create as many web pages as you need, store audio and video files, and have up to 1,000 email accounts and unlimited email storage to keep track of communications with your customers.

When it comes to web design, most designers say that from good, fast and cheap, you can choose two. When you choose Yahoo web hosting and Yahoo Small Business design tools, you don’t have to choose. You’ll get a great design, set it up yourself in no time at all, and get the design tools free with your Yahoo web site.

Yahoo Small Business is your perfect choice for creating your web site quickly, easily and without learning a complicated programming language or going to design school. Your unlimited Yahoo web hosting lets you communicate with your customers, make a great first impression on your customers, and keep your Yahoo web site up and running. Yahoo Small Business is your partner in running an online business that gets results.

When it comes to creating a web site that speaks for your business, Yahoo Small Business web hosting gives you the design tools, the unlimited storage and bandwidth, and the support you need to excel.

Yahoo Guidelines For Submission And Optimization

Will your website rank higher in yahoo search engine pages? Will you get listed in yahoo? These are the general questions that come in your mind while optimizing for yahoo. For this you need to follow certain submission and optimization guidelines to get listed.

To get listed in the yahoo, first step is to find the suitable category page that best suits your website. Keep searching until you find the right category. Submitting in the most specific category increases your website chances of getting listed easily and earlier. Keep your Meta tags descriptions short. Do not use heavy promotional language or brand name in your descriptions. Make sure your site is entirely complete before you submit. If your site is not up to 100% or running it can be blacklisted. Do not submit site having an under construction page. Yahoo gives preference to a site having clean basic design and good content.

Yahoo discards off the title that looks like promotional ad copy. This seems to be odd especially in a business that seems to be all about promoting yourself. So ignore the phrases like Best and unrivaled service in the title. Some times overdose of SEO in your copy can hurt you. Follow the yahoo instructions or else if you do not follow their rules and guidelines they will ban you.

Do not try to put in the submission form any type of misinformation that is wrong or on par with fraud for them. Other point is that yahoo requires the site to list the physical address of the business. They do not accept post office box type of address. This keeps the scam doers out of their search engines.

Yahoo prefers original and unique value content with a genuine value for the reader. Pages designed primarily for human being are ranked higher. Use hyperlinks to assist people finding interesting and related content. Use Meta tags in description that accurately describes the contents of your web page.

Avoid these tasks in the procedure of yahoo optimization for a website. Do not stuff your pages with duplicate or repeated content. Yahoo can penalize you for spamming. Don’t use doorway pages. Do not use any method to partially inflate search engine ranking. Don’t participate in link exchange with link farms. Don’t stuff your pages excessively or off topic keywords. Do not use text with same coder as the background color or text that is not easily read, too small or is placed in an area of the web page not visible to users. And the final instruction is do not use any cloaking techniques.

Yahoo is among the major search engines that exist in the World Wide Web and considered one of the most favorite by internet users. Submission and opmization in yahoo increases the chances of increase in traffic generate more queries and leads. Therefore Yahoo search engine submission and optimization service is on the priority list for all SEO companies. Client major need also includes the yahoo search engine submission and optimization service on the priority basis.

Free Web Analytics

See the money coming to your website with SEMSEO’s Free Web Analytics services.

We know the worth of your every dollar spent and to make it evident that you have invested it right, our web analytics services go along with you end-to- end. SEMSEO’s web analytics services are to enable you to fine tune your marketing strategy and to ensure overall success in optimization campaign. Keep an eye on your improved share of market, your return on investment and sales conversions with our web analytics system installed on your website for absolutely free.

What you get in our web analytics services?

SEMSEO’s web analytics services have been divided into two components:

Off-site web analytics.

On-site web analytics.

Off-site web analytics services are rendered right in the beginning of the optimization campaign. Our off-site web analytics confer web measurement of SEO potential of your website before the implementation of optimization strategy. This analysis comprises study of full URL depth, Individual page’s PR, back-link count, traffic log analysis and web master setup. On-site web analytics services incline upon tracking the foot paths of visitors on your website. This analysis includes detecting both drivers and conversions for example which landing page encourages your visitors to make a purchase and which landing pages need to be corroborated. Our experts keep watch on the performance of your website throughout the campaign and strategy is ameliorated in accordance.

What web analytics contributes to your website?

Web analytics keeps a watch on performance of your website on search engine along with measuring journey of visitors on your website. With free web analytics program of SEMSEO you can:

Track visitor’s footfall on your website

Differentiate organic search from Pay Per Click

Relish accelerated sales conversions.

Can your business afford waiting any longer for this strong tool? Understand the search report:

Know where your traffic is coming from:

This is vital for any business to know how people are searching for a particular product or services. Analytics report about most potential keywords helps you to craft your strategy to boost worthy traffic to your website. Worthy traffic mean the visits which eventually turn into conversions. Where your website stands for potent keywords: Our web analytics report will regularly keep you updated about the most potential and less potential keywords with their search volume. Search volume indicates how many people search through this keyword in a day. Our experts owe obligation to intimate you how visible your website is on search engines when someone searches with these keywords.

We invite you to be vigilant upon our performance and watch the money coming to your website.

Local search optimization

Local Search Optimization targets your local customers.

Local search optimization targets on showcasing your website in front of consumer of your area which can approach you immediately. On part of consumers’ too local website are more faithful thus it is important for your business that people finding services in local area find you. Local search optimization frames a strategy which drives those local searchers to your website who are searching exactly the product you are selling. This strategy is crafted on the basis of study of online behaviors of local searchers such as which way they choose to find a particular product in their local market. This study is considered as the foundation to structure your website and the SEO campaign in the manner that people looking for your product divert to you directly.

What Local Search optimization contributes to you website.

Local SEO directs local visitors to your website. The local search optimization follows a strategy according to which only those keywords are targeted through which most people search products and services in their local area. This kind of optimization campaign brings the qualified visitor to your website who makes quick buying decisions and is looking for the same you offer. The biggest advantage of local search optimization is that the campaign can be inculcated into your global SEO plan in its first stage. In initial months the local traffic is focused and once your website conquers the local market the campaign elevates to international market.

Quote for our Local search optimization services at affordable prices.

Search Engine Friendly Web Design

You must be wondering what these web design services do on the SEO website. This is true that search engine friendly website design is an essential element for online success. Search engine friendly design doesn’t refer to just an eye-catching website but other factors too play critical role in making a website design search engine friendly. These factors are quality of content, easy navigation, correct and comprehensive interlinking between different pages, well studded keywords in content as well as HTML part and user friendly interface.

Actually search engines send their spiders to visit every website for checking relevance of its content with its related industry. These spiders are kind of user programs which navigate on your website as per instructions given in the textual content. If the design of your website interacts well with these spiders and helps them to navigate to every single detail about the product/services you offer, then high rankings on search engines are not far away.

The purpose of search engine friendly web design

The concept is completely different from the old SEO in which embedding keywords in Meta tags and other content was enough. The search engine bots possess reading ability only. If your content is not informative enough about what you serve then keyword stuffing in Meta tags and content is useless which will de-motivate search bots to consider your website for rankings.

Search engines look for content written in natural language, precisely which is industry relevant and informative in nature. Keywords should be used so smartly that it can’t be detected for which purpose these have been used. Titles of navigation buttons and links on website are also part of textual content for search engine bots. It is necessary to keep these titles descriptive of what you offer and where the related information has been placed. Clarity and simplicity of design can do the needful in this matter.

Let’s see what else is required to make a web design search engine friendly:

Clarity in interlinking

Normally websites place links like ‘learn more’ or ‘click here’ in the end of content. This term ‘learn more’ doesn’t encourage the search engine spider to navigate that page. In fact ‘learn more about softball uniforms’ is more interactive and clear in its idea or one can use ‘click here for softball uniforms’. The interlinking should be descriptive of product or industry related keywords to enhance the keyword density in your website.

Design is appeal for link exchange

Being a SEO friendly web design doesn’t mean that design is not required to be attractive. A designer should be aware that this website has to bait links and its eye-catching design can make the job easy. An impressive and interactive website design always entices other websites to link to that website which is good for the success of the SEO campaign.

Smart use of Flash

With the changing trends in web designing, Google’s algorithms are developing simultaneously. Now search engine spiders are able to crawl through flash part of the website. Still if flash is used to a certain limit it is always beneficial for website’s rankings.

The four things to keep in mind regarding the usage of Flash are:

• Avoid using flash for navigation bars.
• Important content should never be embedded into flash.
• Never place the entire site on one page.
• Remember that flash is just the design element so it should be used to only support the content.

The role of CSS

CSS is the most efficient tool to improve the visual experience of your website. Google looks for only two things on your website, 1. Easy perception and 2. Intent of your website. Easy navigation buttons with comprehensive titles are enough to make the perception of website easier for search engine bots. The intent indicates the relevance of the content with your industry but it doesn’t mean that you have to stuff your website with keywords. If your website’s intent is to highlight some new special offers and this content is clear at first sight then your website can successfully please the search engines.

What SEM SEO offers?

SEMSEO’s web design wing has an expert team of experienced web designers who are well-versed with the necessities of search engine friendly web design. In every SEO plan, along with web analysis, your website’s design is also analyzed so that necessary modifications can be made to improve your web positioning. At SEMSEO, we also offer independent search engine friendly web design services too. Just fill up the form and let us know your requirements.

Affiliate Marketing at a Glance with Google

Regarded as one of the choice Internet marketing systems offered to small businesses, affiliate marketing has caught the attention of accomplished entrepreneurs across the globe. With virtually no risk involved in the affiliate marketing game, payment is made only after results are provided. That is one of the several reasons that this form of trade has such a high level of popularity. And with a considerable number of programs currently available online, it is critical to make yours shine brightly above all other professional affiliate marketing systems.

Those with affiliate marketing expertise can easily secure an income of five figures per month. However, less than 5 percent of all individuals involved in these affiliate programs reach this milestone. A huge blunder that many affiliate potentials make is trying to merchandise too many products instead of concentrating on one particular market. In lieu of dispersing your endeavors, focus on your passion, advertise it, and sell it to the best of your abilities.
It is your responsibility to research the product or services that you are offering to the public. With the information you gather, you can produce a resource that builds your credibility with future customers and fellow affiliates. When you have the confidence of your peers, you are building trust in the world of affiliate marketing.

Once you have decided the affiliate market you are interested in, it is time to actively recruit partners. It is in your best interest to find individuals that have already developed traffic and would profit from your offer. You should provide your partners with promotional material, and make their affiliate marketing job as fun and easy as possible. Always keep in contact with your partners, and be sure to deliver updates or changes on products and services. It is also advisable to send tips on how to be successful in the marketing environment.

Promotion is a major component in any form of marketing. Several top affiliates use pay-per-click search engines. A huge blunder that many affiliate potentials make is trying to merchandise too many products instead of concentrating on one particular market. In lieu of dispersing your endeavors, focus on your passion, advertise it, and sell it to the best of your abilities. However, use these search engines with caution. If you don't know what you are doing you may lose money. It is best if you discover how to obtain natural search results or employ a search engine marketing firm.

Becoming a marketing guru is definitely not something that will happen overnight. Affiliate marketing takes research, motivation, and most of all, patience. You should provide your partners with promotional material, and make their affiliate marketing job as fun and easy as possible. Always keep in contact with your partners, and be sure to deliver updates or changes on products and services. But, as with all things, in the end it is all worth it.

To keep yourself motivated and to receive more helpful information about the nuts and bolts of starting and maintaining a profitable online business subscribe to one or more online e-zines and read every line of every issue. There are also many e-books and e-courses full of step-by-step, how-to instructions to help you get started in this profitable business.

10 SEO Mistakes that can hurt your rankings

Make your self aware of top Big Seo Mistakes

Lack of consistency and maintenance

Our friend Shane often encounters clients, who believe that once you optimize a site, it is done foreve. If you want to be successful, you need to permanently optimize your site, keep an eye on the competition and – changes in the ranking algorithms of search engines.
Concentrating too much on meta tags

A lot of people seem to think SEO is about getting your meta keywords and description correct! In fact, meta tags are becoming a thing of the past. You can create your meta keywords and descriptions but don't except to rank well only because of this.
Targetting the wrong keywords

This is a mistake many people make and what is worse – even experienced SEO experts make it. People choose keywords that in their mind are descriptive of their website but the average users just may not search them. For instance, if you have a relationship site, you might discover that “relationship guide” does not work for you, even though it has the “relationship” keyword, while “dating advice” works like a charm. Choosing the right keywords can make or break your SEO campaign. Even if you are very resourceful, you can't think on your own of all the great keywords but a good keyword suggestion tool, for instance, the Website Keyword Suggestion tool will help you find keywords that are good for your site.

Lack of keywords in the content

Once you focus on your keywords, modify your content and put the keywords wherever it makes sense. It is even better to make them bold or highlight them.
Ignoring the Title tag

Leaving the
Ignoring URLs

Many people underestimate how important a good URL is. Dynamic page names are still very frequent and no keywords in the URL is more a rule than an exception. Yes, it is possible to rank high even without keywords in the URL but all being equal, if you have keywords in the URL (the domain itself, or file names, which are part of the URL), this gives you additional advantage over your competitors. Keywords in URLs are more important for MSN and Yahoo! but even with Google their relative weight is high, so there is no excuse for having keywordless URLs.
JavaScript Menus

Using JavaScript for navigation is not bad as long as you understand that search engines do not read JavaScript and build your web pages accordingly. So if you have JavaScript menus you can't do without, you should consider build a sitemap (or putting the links in a noscript tag) so that all your links will be crawlable.
A Flash website without a html alternative

Flash might be attractive but not to search engines and users. If you really insist that your site is Flash-based and you want search engines to love it, provide an html version. Search engines don't like Flash sites for a reason – a spider can't read Flash content and therefore can't index it.
Using only Images for Headings

Many people think that an image looks better than text for headings and menus. Yes, an image can make your site look more distinctive but in terms of SEO images for headings and menus are a big mistake because h2, h2, etc. tags and menu links are important SEO items. If you are afraid that your h1 h2, etc. tags look horrible, try modifying them in a stylesheet or consider this approach: http://www.stopdesign.com/articles/replace_text.
Backlink spamming

It is a common delusion that it more backlinks are ALWAYS better and because of this web masters resort to link farms, forum/newgroup spam etc., which ultimately could lead to getting their site banned. In fact, what you need are quality backlinks

$ Search Engine Marketing $

Enter. Search. Find! That is the way with the internet and the millions of users who seek refuge in it to find information. Internet gives information at your fingertips only because of search engines. Without SEs it would be difficult to access information at such a rapid pace. With search engines looming large over the internet arena, it becomes essential to establish your brand visibility in search engines. Here's where search engine marketing or SEM plays a crucial role in today's business world.

SEO Services Group is one of the leading service providers of Search Engine Marketing (SEM) in India. We provide affordable and expert SEM services to our clients. Our strategies are non-traditional and out-of-the-ordinary. We out beat the competition clutter with ethical and effective SEM techniques. With hands on experience in Search Engine marketing for years, we have the right potential and caliber to meet all your SEM needs.

$ What is Search Engine Marketing? $

SEM is a process which involves optimizing and marketing a website online. Otherwise called as Internet Marketing, SEM improves your products or services' online visibility and increases your SE ranking. It catapults your traffic inflow and generates valuable and potential business leads to your site. Search Engine Marketing services include search engine optimization and internet marketing.

$ Our Vantage Point in SEM $

SEO Services Group has the value advantage of being one of the premier companies providing search engine marketing in India. Our SEM processes are cost-effective and result-oriented. Focused on long term benefits, our solutions are ethical and do not comprise of any black hat SEO techniques. They assist you to improve your online visibility and promote your business products or services in the internet medium.

$ Process $

After thorough keyword analysis and site analysis, we begin on-page optimization for the site. While the on-page optimization is in progress, we start working on off-page optimization like link building, marketing and promotion etc. Then, we reach out to your target group through several online marketing techniques and boost your traffic inflow. In short, we target the right keywords and the right audience.

What is search engine optimization?

SEO is the process in which your website undergoes redevelopment to more effectively communicate your keywords to search engines. Optimizing your website enables it to rank higher on major search engines. Search engines rank websites based on two major factors: unique content that contains pertinent keywords, and link popularity - the number of quality incoming links to your website. Other important factors that determine your ranking with search engines are the architecture of the site, the visibility of your content, its underlying code and how natural your site appears to the engines.

Search Engine Optimization (SEO) Worth the Investment

Many marketers face the challenge of selecting an effective marketing strategy on a very limited budget. With the uncertainty of the current economic environment, it is more important than ever for businesses to implement traditional and online marketing strategies that will produce results.

Most business owners agree that Internet marketing offers low cost alternatives to traditional marketing tactics. Although many companies have invested in some form of online marketing, such as email marketing or paid search (Search Engine Marketing-SEM), SEO is often left out of the online marketing mix. This is a mistake because SEO can be beneficial in generating a greater number of qualified visitors to a Web site by targeting key word search results.

Measuring Results

As with any traditional or online marketing tactic, it is important to measure results to determine if the chosen strategy is a profitable investment. Measuring the cost per impression, or the investment associated with displaying an advertisement to each potential customer, can help businesses identify the most cost-effective strategies. It is important to compare the cost per impression for both traditional and online marketing tactics to determine the best investment strategy. Following is a comparison of the cost per impression for some popular traditional marketing tactics as well as online marketing with SEO:

Television Advertising
American Idol - Wednesday night "Results Show" - 30 second spot with 22.9 million viewers:

Total Cost: $705,000
Cost per Impression: $0.031

Print Advertising
New York Times - full-page ad in the Sunday paper with a circulation of 1.65 million:

Total Cost: $145,278
Cost per Impression: $0.088

Radio Advertising
KCBS-FM (an adult hits radio station in Los Angeles with 1.4 million weekly listeners) - 30 second spot with 4,167 listeners during any one 30 second period:

Total Cost: $1,083
Cost per Impression: $0.26

Online Marketing with SEO Monthly
Based on clients' benchmark performance and average impressions of 670,000 per month:

Total Cost: $2,750
Cost per Impression: $0.004

Why Is SEO Overlooked?

Even though SEO produces one of the lowest costs per impression as compared to other traditional and online marketing strategies, it is often overlooked because business leaders are not completely comfortable with the concept. Often they don't take the time to compare online marketing tactics such as SEO with other traditional forms of marketing. Many marketers invest in paid search (SEM) as Google and others have made it ubiquitous and understandable. However, SEO is less well understood by the traditional marketer.

With 38 million searches done a day in the United States alone, SEO should be considered an imperative and included as a marketing budget line item.

Additional Benefits Of SEO

Along with the low cost per impression, there are several additional benefits of SEO that make it an integral part of any online marketing strategy:

Always On - Unlike traditional forms of advertising, such as a TV commercial that may run once an evening, SEO is available 24 hours per day, seven days per week whenever a relevant search is being performed.

Relevancy - More importantly, only those who are searching for specific key words will see the listing, making marketing with SEO much more targeted and relevant than traditional marketing tactics.

Contextual - Instead of passively flipping through a magazine, the searcher is actively seeking information, thus they are already in the mindset of looking for information.

Brand Enhancement - Additionally, being placed in the top search results helps elevate the perceived brand quality. Readers associate a level of professionalism, trust and value with websites that are in the top ranked organic spots of search engines, thinking top rankings must equate to best in their industry.

The Basic Knowledge To Economical SEO Optimization And The SEM Process

Once a shop is set up and its identity has been founded in the internet through a web site, the next step is to let that be known to the target customers. It is something like a normal day to day process of bringing buyers to buy the products or services which that business can render.

Sometimes simple business goodwill is enough for that. It is presumed the prospects can easily have knowledge about that business and its quality products or services.

At certain point of time that popular business also can face the problem of saturation in this competitive era of marketing. So, only goodwill will not help in this regard, and a comprehensive marketing becomes necessary.

In case of the internet, customers are termed as visitors or the users and the business as the web site. As such, a web site needs to concentrate on its goals and specifically it has to entice visitors to come and stay some time in the site to make the purchase. It has been a relentless process by which a site can generate its visitors through successful internet marketing.

Search Engine Optimization is that effective internet marketing process by which one can increase the number of visitors in a site.

Now the question is where will the visitors search for the intended sites in the internet? The answer, obviously, would be the search engine, which acts nothing but a platform where the sites references are stored as per the short site info.

But here lies a problem, there can be million sites that may come out in a search result in any search engine, and it is abnormal to think the users can see all the sites. Therefore, what would be the way out? Can't it be possible that the user first sees your site in the search result? Yes it can be possible, and, technically, that is what an SEO is meant for all. It has been a thorough process to make the web site's rank high in the search results.

So, the previous definition needs one important addition: the process of increasing the amount of visitors to a web site by ranking high in the search results of a search engine is called an SEO. The higher the site ranks, the greater the chance a user can see the site.

Once the marketing niche, i.e. the search place in the form of search engine is determined our next step is to know how they would search for a specific site. As you know their searching pattern you can surely know what to target at. It is the keyword that user uses to make a search. Hence, you need to know that searching keyword. You need to fit in those keywords tactfully in your site, so that search engines can have a track, and when any user searches with that keyword, your site comes up first.

Following are some effective systematic ways of to do wonder in the search engine:

1. Research on Keywords: The research for the right targeted keywords is important. The keyword should be specific and work related. Rather than merely describing about the product name, it has to reflect which brand it is targeting for.

2.Working on Content: The content in the site must be able to entice the users with proper info of the site nature.

3. Proper Design: Your overall web design should be simple, nice and user friendly. Make web pages that are easy to load. Don't make pages with large images, if images are necessary; make a thumbnail and must add a description of the image.

4. Be Search Engine Spider Friendly: Try avoiding JavaScript link and menus, flash, graphics as search engine spider's can not read them.

5. Build incoming links to your site: Links or recommendations from other sites that has a moderate stature in the market would boost up the process; the user can be sure of the usual process.

6. Not fooling the search engines by some unethical techniques: There is a rule in SEO, and that has to be followed at any cost. Please avoid cloaking, link farms, keyword stuffing, alt text spamming or other and unethical methods.

It is for sure that one, who has followed these processes, can easily get user, if not faster, as it takes time to generate the traffic or the users. Until that moment, please be patient and carry on the process with best care.

What is the Difference Between SEM, SEO and Internet Marketing?

I like to keep up to date with all the latest SEO or SEM services within the Uk and read posts from different forums and blogs on a daily basis. However it occured to me whilst reading today, that the different SEO services or professionals are becoming somewhat blurry. What I mean is that SEO consultants are claiming to be able to offer services more in line with that of a search engine marketer or an internet marketer.

I wanted to take some time to explain the three areas in a traditional sense in an attempt to bring some clarity to an already cloudy industry. This hopefully should help those reading know exactley what SEO services they are receiving and those they are not.

Search engine optimising is traditionally linked with on page factors. A search engine optimiser is concerned with making your web pages as search friendly as possible. This will include fixing broken links and amending orphan pages or faulty redirects. A search engine optimiser should also look at your pages content and ensure the correct tags are been used ie. meta, css, h tags and alt for images. They may even venture into keyword research and ensure the keyword weight of your pages is the most effective.

A search engine marketer is slightly different and is more concerned about off page matters and the primary concern should be with how your site links to the rest of the internet world. They should focus on social bookmarking, article marketing, search engine and directroy submissions. All this in attempt to attract more links and therefore increase your page rank and index ranks.

An internet marketer is more business focused and will explore advertising options, press releaces, PPC systems and paid exposure. They will attempt to build up your business as a brand as well as bumping you up the listings. They should be able to advise you on affiliate programs and email marketing as well as highlighting any other elements of online revenue you could take advantage of.

UK SEO services consist of all the above however there are many firms that only deal partially with the above and because of that your results will not be as profound. Always make sure you know what you are getting from an online marketing package and be very suspicious if the package is surprisingly cheap. Cheap packages usually equal poor quality. All services will be a great investment and it will be up to you to decide what your business needs the most.

The real truth behind SEO Experts

I believe thousands of people get scammed every year by so called SEO Experts. Why? Well, because they can’t distinguish lies from the steel cold truth. Because they are too credulous and there are lots of guys waiting to take advantage from it. And of course, because they want great results with as little expense as possible.

So, how can you distinguish the good SEO companies from the fake ones? Well, first of all, learn not to believe in any of the following stories, that the guys from Hobo-Web put together a couple of days ago. I’ll show you only some of the "best" replicas:

• We cannot show you results for clients as it is 100% confidential - so i guess i should take your word for it, ay mate?

• We KNOW how Google works – well, that surely make you unique. Cause i don’t and i don’t think anyone does, not even Matt Cuts… But hey, that’s just my opinion. You’re the big SEO Expert, you know better

• Toolbar Page Rank Is Everything – Of course it is. And pigs fly. Oh no, wait, they don’t… That means there’s something wrong with your logic? Ironicaly, the PR myth is so deep-rooted. 90% of my clients ask me about it and demand a PR5+ for their site…

• Submit To 75,000 Search Engines - Since Google, Yahoo and MSN have like 95% of the worldwide market, and you don’t even have to submit your site on them, what are all the other 74997 search engine submission worth?
• We don’t rank for any “seo” terms because we don’t want to – or perhaps because you don’t know how to? Hmmm…

Anyway, clients like to see high figures, so you can’t really blame companies for giving them what they want, can you? But in the end, how can you be sure you won’t be duped when looking for the services of a SEO company? Well’ you can’t, but the risks should be minimal if you take these advices into consideration:

• never sign a company that guarantees you results over night. Because we’re talking about a logical and longtime process that can’t happen over night, and which can’t always have the desired results
• don’t fall for the big numbers: 50.000 search engines, 10.000 first positions in SERPs, thousands of visitors everyday, etc etc
• try to work with companies/people recommended by your friends (or by many others on forums, groups, etc)
• ask for previous work references
• make sure you know what you are asking for and what are you expecting to obtain from a SEO company

That should be it. Now I’m going back to those Guides i told you in the beginning. If you have other tips and advices, feel free to leave them by.

Looking for the best Online Search Marketer?SEO is the understanding of using the changing set of methodologies and technologies in combination with

SEO is the understanding of using the changing set of methodologies and technologies in combination with general marketing savvy to promote a website above its competitors. It is the online equivalent of strategic business promotion. Its about looking at the internet and understanding how various technologies work together, how markets can be approached, how communities work and how to influence them. It’s a new area involving creative marketing, technical competence and social awareness. For example, get ready for change with new upcoming trends and millions of unique visitors go to Facebook, LinkedIN or Twitter through multiple access points (mobile devices and desktop apps). This opens both challenges and opportunities for web marketers.

Some SEO work involves low level tasks, but that is not the strategic core of getting a site to rank, getting more traffic and making that website work when other similar sites fail. Its not about one thing, its about everything. Its about how you spend 12 hours online and track the latest trends, about how you read countless marketing blogs each week and how you continually adapt to emerging technologies while refining your work to meet your website users needs. There is no replacement for what you do, it takes a human being. Its about understanding how the whole picture of the online community comes together and how visitors stumble across the vast internet landscape and find sites. Its also about what makes them stay there, what influences them to share what they found and how to make a site that outperforms others that do the same thing.

Search Marketing is becoming more important. Technology is moving ahead at a blistering speed. Businesses and individuals need good, qualified advice and help on how to use that technology for maximum impact online. Go ahead, do not pay attention to SEO, but do not be surprised when you get crushed online by someone who does. Someone who is not leaving that up to chance, but actively and aggressively using creativity and technical savvy to open new markets and drive traffic to their website. Noone try to launch a website without a serious Search Marketing strategy, because your websites life or death depends on it. Remember good blogs go unread, many great sites fail and the purists oversimplify everything. The internet landscape is a jungle and search engine optimizers work hard to straighten out the confusion to help businesses leverage new technology, to gain readers, to gain traffic and ultimately, to be more successful online and off.

Search Marketing is about perspective and branding, but remember a search engine optimizer is not just someone who spams for links or adjusts pages for keywords. A quality SEM is someone who understands the methodologies for promoting a site online and uses this knowledge to help its client stand out and be more successful in business! SEO Professionals are no less than Marketing Head of a MNC!