Social Media Optimization

Social Media Optimization...Boosting your Brand Image and Popularity

Social Media Optimization is the newest optimizing technique that is based on participations of users and social mediums. Via social media optimization, your brand gets much more exposure and interactions with the target and potential customers or communities. In this way, your website directly reaches to the customers.

Social Media Marketing makes sure that your brand gets the maximal social networking and media search results or SERP. SMO makes your website much more visible, well known and establishes your distinct brand. The best thing is that you are always connected with the customers whose feedback will let you shape your business to the perfection.

Does my website need Social Media Optimization? Yes, if your site:

• Looks Good but no one knows about it
• Does not have ample marketing and visibility
• Low Search Engine Ranking
• Has lesser Internet Traffic
• Conversion Ratio is pretty less
• Does not engage the visitors

Yah! I want to improve everything mentioned above!

Can You Help SEO.India-designers? Yes, we can as we do:

Link Building:
We build links with the active and quality websites so that you earn better internet drives. We also add inbound links so that your website is more powerful and has chances of search engine successes.

Bookmarking and Tagging:
We add your website with the most popular and used bookmarking websites so that users can access your info with quick buttons.

Social Networking Marketing:
We take your site to the social networks like Facebook, Linkedin, Myspace and many more. Here your website is directly exposed and advertised to the potential customers and communities.

Blog Marketing:
We create blogs especially for your websites with the major blogging websites like Blogger, wordpress and many more. With the blogs, customers are frequently updated and able to send/interact their thoughts and ideas.

Content Management:
With article submissions, press release, blog updations and other things make your website fresh and active.

Monitoring and Analysis: We in-depth monitor your website’s smallest and minutest progresses and add things what are required for better rankings and visibility. We give you regular analysis so that you are always aware about your website.

SEO Outsourcing - India

SEO Outsourcing Partner
Do you want to attract global users and explore your business to them?

SEO Company India,SEO Services IndiaHaving only a website is not enough, until and unless users can find your website in top pages of major search engines while searching keywords relevant to your industry and business.

Search Engine Optimization (SEO) is much cost effective than any other marketing tool, offline or online! Search engines are used by 90% online users for getting what they want. If you too are running an online business then your website would be able to reap maximum benefits out of search engines only if ranked well.

We at SEO India promote your website in top pages of major search engines, maximize social exposure for your brand, attract relevant traffic and hence increase business and return on investment for you.

We are a highly professional company & a leading SEO outsourcing partner in India with an excel team of dedicated SEO Experts that analyze and formulate different SEO strategies to boost your search engine presence and increase traffic. We are specialized in providing 100% ethical SEO services for our offshore clients in USA, UK, Canada, Germany, France, Sweden, Australia, Europe, Japan and all over the world.

SEO Services India

SEO Services India- Tools

SEM agencies all around the world use SEO tools to aid them in marketing. There are variety of tools and tactics available of which the top four are listed below.

Optimizing Title Tags

Optimizing Title tags is one of the SEO industry tools needed to increase the search rankings of a website. All search engines place a high weightage on these tags as compared to the other aspects of the web page. The importance of optimizing title tags is proven by the fact that a whopping 95% of the SEO companies that were surveyed accepted to using this technique with successful results.

Optimizing Meta Description Tags

With 87% of the SEM companies applying this technique to increase page ranking, this tool comes second on the list of SEO industry tools. The Meta description tag which is an HMTL code in the header section of the webpage plays a twofold role in any SEO campaign. They not only help the in increasing the page ranking, they also provide a brief description about your page in the SERPs.

Optimizing Meta Keyword Tags

Though highly misunderstood and abused, this is one of the most important tools that needs to be used the ethically to get higher page rankings. Irrelevant Meta tags bring unnecessary visitors to your website and 81% of these visitors leave your website in the first 10 seconds. Hence, it is important to use relevant Meta tags to lure the right audience. This ranks third in the list of tools used by SEO companies with a total rating of 70%.

Optimizing On-page Keyword Usage Though the process of finding the right keywords is tricky, it is also imperative. This is a tool which, when used effectively can impact your website positively. However, keyword spamming leads to your website being blacklisted by the search engines and hence this unethical approach should be avoided. 85% of the SEO companies use this tool in an ethical manner to increase their page rankings.

SEO Experts India

Are you looking to work with SEO Experts like us and increase your overall revenue without investing anything?? If yes then why not contact us today! You can provide Search Engine Positioning to companies on the behalf of Profit By Search and earn commission from us. We handle projects of any size and our pricing is very competitive. We are a leading SEO Firm with an impressive list of clients all around the globe. We offer a range of optimization services for search engine positioning to suit any Internet Branding and Search Engine marketing need.

Profit By Search is a leading SEO Company who has reached the among the top key players because of its well utilized and highly effective ethical proven methods for search engine optimization. We offer search engine positioning on our behalf are advertising agencies, marketing firms, PR firms , professional agencies and branding agencies with clients interested in increasing their online presence and market share.

Being a representative of Profit By Search, why not help increase our client base! We offer an attractive commission and promise immediate payment on closure of the deal. We have SEO Experts can provide you with full assurance of completing the project you bring with complete customer satisfaction. Our SEO Experts always try to meet the given deadline along with accurate search engine positioning. We are selective about the companies we choose as partners so it is considered a prestige to be a part of our network.

Know the importance of Your Domain Age in SEO Ranking

Established domains with a credible web presence and the age factor undoubtedly improve the SEO ranking capability with the search engines and allow the visitors to find the most trustworthy site easily. Search engines promote websites that are around for an extended period of time rather than the ones that are likely to disappear within few months. Examining the domain name age factor is often beneficial as the search engines use it to judge the true value of your website to the visitors.

The age of a domain name plays a great role while ranking a website and Google considers it to be a measuring tool to authenticate a website. If a domain is 19 years old and has a good PR, it attracts more traffic and is worth more as well. The age of the domain name can be considered as an element of trust that helps the site to rank well with the search engines. Trust is built with time and Google considers the site to be more legitimate than a spam site if it has spent more time on the web.

Web masters who have been on the internet for a while knows that it is vital to remain alive in order to keep the flow of targeted traffic to your website. This helps to gain confidence and credibility with the search engines again and again. Some SEO experts are of the opinion that Google’s indexing and ranking algorithms give preference to the age of your domain and it acts as an age filtering function. Google loves stability and prefers sites that have spent a longer time on the market. It your domain name has been around for a long time, it represents that your site is a stable one and is not designed for temporary and spamming purpose.

Consider Few Factors before Purchasing an Older Domain

It is a good idea to keep the age factor in mind before purchasing a domain name as it is difficult to fake and manipulate the age. It is only over time that a website gains many links and search engine positioning is weighted mostly by links from mature domains.

Simply selecting a domain name that has been registered for a longer period doesn’t mean that it has been indexed for the same period. It is to be noted before purchasing a domain name whether it has been indexed in the search engines and is already an established and mature domain or not.

The next step is to determine whether the domain that has been indexed with the search engines has been penalized for any reason or not. The best way to find this is to use the Way back machine. Enter the domain you want to consider and have a look at the different pages you receive. If you find that the pages are no longer available and there is a vast difference between their indexing charts, it is better to move to some other domain name.

Improve Your Google Rankings in So Easy Step

Having a top rank in Google is the holy grail for anyone who has a website. Organic Google traffic is free advertising and how most bloggers (especially those just starting out) achieve visitors and traffic to their site. It all comes down to a simple numbers game. Essentially, more traffic = more money-making opportunities from your blog. The question is, how do you get ranked higher for my blog posts using Blogger?

Before I tell you how, let me give you a quick lesson is search engine optimization (aka SEO). There are two main components: “off-page” and “on-page” optimization. “Off-page” SEO refers to tactics such as link building. The more websites that point their links to your blog/website, the better. It’s a democratic way of showing Google that your site must be important if lots of people are pointing to it. Even more important with “off-page” inbound links is the actual link text (anchor text) that is used to point to your site.

Here’s my proof. If you search Google for the term “click here” you’ll see that Adobe Reader and Apple’s Quicktime software are in the top 3 results. Why? Because so many other sites are linking to these two sites with “click here” as the anchor text to download their software. That’s the power of “off-page” SEO which you as a blogger can’t do much about besides writing such great unique content that generates lots of links.

So with “on-page” SEO you have complete control over how well you’re optimized for Google. This includes keywords in your post titles, title tags, using header tags (h1, h2) and other tactics. Now the one we’re going to focus on in this article is the blog title tag.

Title tags are one of the most (if not the most) important “on-page” elements to ranking high in Google. Search engines such as Google weigh the importance of each word in the title from left to right. So ideally you want your blog post title all the way to the left and your actual blog name to the right. Below is a perfect example of how this should look.

Blogger templates by default don’t come with search engine optimized (SEO) title tags meaning you aren’t maximizing your blog to rank better in Google. If you take a look at your existing Blogger title you’ll see that blogger displays the blog name first then followed by your post title. They have it backwards so let’s get your blog setup properly.

We’re going to have to make a quick edit to your Blogger template which might intimidate some of you but it’s very small and painless. All I ask you to do first is to backup your template just in case you make a boo boo. That makes it easy to revert back without much headache.

Step #1

In your Blogger dashboard, go to “Layout” => “Edit HTML”.

Step #2

In the template code, do a search for this: . It’s usually in the first 5-10 lines of code in your template near the top.

Step #3

Replace that bit of code with the following code:






Step #4

Save your template and go back to your blog. Click into any individual post and look at the page title.

All your blogger posts are now much better optimized to rank higher in Google. I’m not going to promise you a night and day difference but you’ve taken a step in the right direction. Now just go post unique high quality content so people searching Google will find your blog first!

Social Media Optimization

Social Media Optimization or SMO is one of the latest methods of optimizing your web site. Through social media optimization, your website can be more easily connected with online communities and community other websites. Your website and its products or services reach out directly to target customers. The general concept behind SMO is nothing but optimizing a site in such a way that it gets more easily linked to and is highly visible during social media searches or during traditional searches. Social Media Marketing can increase your brand visibility to a great extent. It is almost equivalent to viral marketing because it has the all the ingredients in it to make your target customers discuss, analyze and express freely their opinions about your product or service.

We provide top-notch SMO services to our clients. Our Social Media Marketing services can shoot up your traffic inflow rate and establish your brand image amongst your target customers. Below are a few social media optimization techniques that we follow while doing SMO for our client's web site.

Link Building

Link Building is an important aspect of social media optimization. SMO deploys many techniques to create interactivity between websites and target customers and thereby drive in more traffic. We see that many websites are static and are not updated frequently. To create interactivity, SMO specialists add blogs, create white papers, or simply renew and update the content in the site will and eventually increase the link popularity of the site.

Tagging and Bookmarking

Tagging in social media optimization can be easily achieved by adding quick buttons to bookmarking sites like add to del.icio.us, digg, furl etc. We also make sure that pages include relevant tags, and suggested notes for a link. All the pages of the website must be tagged with popular book marking sites.

Rewarding Inbound links

The number of quality inbound links to a blog or a website is the indicator of a website's success and its link popularity. Social media optimization helps in getting a lot of inbound links to the site. Using concepts like 'Link Baiting', our Social Media Marketing experts attract a lot of traffic to the site. One of the social media optimization strategies reveals that using permalinks and by listing the recent linking blogs in the site will increase mutual visibility.

Allow your content to take a tour

Social media optimization is not just renewing the content in the site. Our team of experts makes sure that your content travels. We help you in having content that are in portable formats like audios, videos, and PDFs. Our experts also help in submitting the content in the relevant sites and this will make your content to take a tour. By doing this, your web site will be helped to gain links more quickly.

Let others use your content

One strategy of social media optimization is allowing others to use your content. This will easily drive in more traffic into your web site. Letting others use your content through RSS will also enable others to easily create mashups.

$ Search Engine Marketing $

Enter. Search. Find! That is the way with the internet and the millions of users who seek refuge in it to find information. Internet gives information at your fingertips only because of search engines. Without SEs it would be difficult to access information at such a rapid pace. With search engines looming large over the internet arena, it becomes essential to establish your brand visibility in search engines. Here's where search engine marketing or SEM plays a crucial role in today's business world.

SEO Services Group is one of the leading service providers of Search Engine Marketing (SEM) in India. We provide affordable and expert SEM services to our clients. Our strategies are non-traditional and out-of-the-ordinary. We out beat the competition clutter with ethical and effective SEM techniques. With hands on experience in Search Engine marketing for years, we have the right potential and caliber to meet all your SEM needs.

$ What is Search Engine Marketing? $

SEM is a process which involves optimizing and marketing a website online. Otherwise called as Internet Marketing, SEM improves your products or services' online visibility and increases your SE ranking. It catapults your traffic inflow and generates valuable and potential business leads to your site. Search Engine Marketing services include search engine optimization and internet marketing.

$ Our Vantage Point in SEM $

SEO Services Group has the value advantage of being one of the premier companies providing search engine marketing in India. Our SEM processes are cost-effective and result-oriented. Focused on long term benefits, our solutions are ethical and do not comprise of any black hat SEO techniques. They assist you to improve your online visibility and promote your business products or services in the internet medium.

$ Process $

After thorough keyword analysis and site analysis, we begin on-page optimization for the site. While the on-page optimization is in progress, we start working on off-page optimization like link building, marketing and promotion etc. Then, we reach out to your target group through several online marketing techniques and boost your traffic inflow. In short, we target the right keywords and the right audience.

What is search engine optimization?

SEO is the process in which your website undergoes redevelopment to more effectively communicate your keywords to search engines. Optimizing your website enables it to rank higher on major search engines. Search engines rank websites based on two major factors: unique content that contains pertinent keywords, and link popularity - the number of quality incoming links to your website. Other important factors that determine your ranking with search engines are the architecture of the site, the visibility of your content, its underlying code and how natural your site appears to the engines.

Search Engine Optimization (SEO) Worth the Investment

Many marketers face the challenge of selecting an effective marketing strategy on a very limited budget. With the uncertainty of the current economic environment, it is more important than ever for businesses to implement traditional and online marketing strategies that will produce results.

Most business owners agree that Internet marketing offers low cost alternatives to traditional marketing tactics. Although many companies have invested in some form of online marketing, such as email marketing or paid search (Search Engine Marketing-SEM), SEO is often left out of the online marketing mix. This is a mistake because SEO can be beneficial in generating a greater number of qualified visitors to a Web site by targeting key word search results.

Measuring Results

As with any traditional or online marketing tactic, it is important to measure results to determine if the chosen strategy is a profitable investment. Measuring the cost per impression, or the investment associated with displaying an advertisement to each potential customer, can help businesses identify the most cost-effective strategies. It is important to compare the cost per impression for both traditional and online marketing tactics to determine the best investment strategy. Following is a comparison of the cost per impression for some popular traditional marketing tactics as well as online marketing with SEO:

Television Advertising
American Idol - Wednesday night "Results Show" - 30 second spot with 22.9 million viewers:

Total Cost: $705,000
Cost per Impression: $0.031

Print Advertising
New York Times - full-page ad in the Sunday paper with a circulation of 1.65 million:

Total Cost: $145,278
Cost per Impression: $0.088

Radio Advertising
KCBS-FM (an adult hits radio station in Los Angeles with 1.4 million weekly listeners) - 30 second spot with 4,167 listeners during any one 30 second period:

Total Cost: $1,083
Cost per Impression: $0.26

Online Marketing with SEO Monthly
Based on clients' benchmark performance and average impressions of 670,000 per month:

Total Cost: $2,750
Cost per Impression: $0.004

Why Is SEO Overlooked?

Even though SEO produces one of the lowest costs per impression as compared to other traditional and online marketing strategies, it is often overlooked because business leaders are not completely comfortable with the concept. Often they don't take the time to compare online marketing tactics such as SEO with other traditional forms of marketing. Many marketers invest in paid search (SEM) as Google and others have made it ubiquitous and understandable. However, SEO is less well understood by the traditional marketer.

With 38 million searches done a day in the United States alone, SEO should be considered an imperative and included as a marketing budget line item.

Additional Benefits Of SEO

Along with the low cost per impression, there are several additional benefits of SEO that make it an integral part of any online marketing strategy:

Always On - Unlike traditional forms of advertising, such as a TV commercial that may run once an evening, SEO is available 24 hours per day, seven days per week whenever a relevant search is being performed.

Relevancy - More importantly, only those who are searching for specific key words will see the listing, making marketing with SEO much more targeted and relevant than traditional marketing tactics.

Contextual - Instead of passively flipping through a magazine, the searcher is actively seeking information, thus they are already in the mindset of looking for information.

Brand Enhancement - Additionally, being placed in the top search results helps elevate the perceived brand quality. Readers associate a level of professionalism, trust and value with websites that are in the top ranked organic spots of search engines, thinking top rankings must equate to best in their industry.