How to secure your rankings after Google's latest update

Google's Panda update caused a ranking drop for many websites. Google has a very long official discussion thread about this topic. The discussion reveals things that you can do to make sure that your website gets its rankings back.

The update is not just about content farms : - 

Google's new algorithm targets low quality websites. It seems that Google defines a low quality website like this:

• The website does not have enough content to be useful (shallow content).
• The website has poorly written content.
• The content of the website has been copied from other sites.
• The content of the website is not useful.
• With Google's latest update, it is not enough to have unique content on a website. It also doesn't help if there are many unique words on your web pages. The content has to be useful to your website visitors.

Even high quality pages can be affected

The low quality content on part of a website can impact the rankings of the entire website:

"It's important for webmasters to know that low quality content on part of a site can impact a site's ranking as a whole.

For this reason, if you believe you've been impacted by this change you should evaluate all the content on your site and do your best to improve the overall quality of the pages on your domain.

Removing low quality pages or moving them to a different domain could help your rankings for the higher quality content."

Things that you can do to make sure that Google does not penalize your site

There are several things that you can do to make sure that Google does not penalize your site:

Improve the poor quality pages on your website. Ask yourself: is the page useful to my website visitors? If not, improve the content of the page to make it more useful.

It is very likely that the overall user experience is important. Check the usability and the design of your web pages. Your web pages should be easy to navigate and they should have a professional design.

Check the ads/content ratio on your web pages. If a web page mainly consists of ads then it is likely that Google considers it low quality.

Don't try to cheat Google with shady search engine optimization methods. Focus on optimization methods that are beneficial to webmasters, website visitors and Google.

Search engine optimization is not about getting high rankings for every possible keyword. It is about getting high rankings for the right keywords and about meeting the expectations of the website visitors.

If you have high rankings for the right keywords, your website will deliver many new customers to your business. If you give Google what they want, your website will get high rankings and more sales.

Want a Good Position in Search Results? Get to an Professional SEO

"What is it that plays the most important role in a website's performance?" It was the SEO, and indeed it is. Researches state that more than ninety percent traffic is directed to your site through the search engines. It is a search engine where the internet surfers arrive to find the site of their use. And if you are not able to be seen there, how can they find you?


These people type words they are looking for and the search engine returns with millions of websites among which, the visitor has to choose one. Now, which is that lucky one? But the work done counts more than the attendance of any luck. And this work done of necessity includes optimization of the site or SEO.


All of the search engines have provided sure rules to the site owners, which they have to follow if they want to earn good ranks. And who would not like to have good position? For, it is all your position in the searches that matters at the end of the day. No visitor likes to go beyond the second or maximum third page of search results. And why should he? When he is getting ten or twenty sites with the same products or services at the first example, why would he like to go further? Doesn't it appear stupid, if he does? Expenditure of time in search of something worse than what he is already getting! Of course, the sites on the first page are better than those on the third one. At least they are considered to be!


So, you have to be at the best position you can. And optimization contributes a lot to it. There are many SEO companies. Out of the many SEO companies, you have to choose a good one and allocate the job to it. There are experts with years of experience who will offer all that is your demand. They choose few suitable keywords for your site, add them to the different tags like title tag and meta tag, provide a good description and excellent content as the on page SEO activities. Additionally, the off page SEO activities include back linking by writing articles, blogs PRs and commenting on other sites. Further, they even comment on social media sites like Orkut, Facebook, Twitter, etc. which increases the site popularity thus attracting visits. It even contributes towards raising the ranking of your site.


While one can do the SEO without any professional help, it won't be that perfect. Moreover, SEO is an continuing activity and lots of time has to be devoted religiously such that your site fetches the required rank. So, it is suggestive that a professional guidance from any SEO company would be the best thing done. The only depressing fact about this activity is that even after doing so much, there is no guarantee that your site will appear in the middle of the top ranked sites. In spite of this fact, you can't avoid doing it for you never know when luck favors you. And in the worst scenario, slight improvement of ranking can sure be establish and the content is also improved when you do SEO.

Top Five Ways of Choosing the Best SEO Company

Search engine optimization is basically a web portal that is shaped with the special attitude of showing up in the higher search engine outcome at the same time when an precise keyword is looked up. Any of the talented SEO Companies allow an internet surfer to uncover the website on the first page of the search engine page, so that the surfer will easily reach on his or her preferred website by typing the exact keywords. Many of the SEO firms make very big claims in front of the website owners about their level of skill.


They state that they have got higher ranking of websites in the topmost search engines sites such as Google or Yahoo within a few days. It is very important to select a good and the supposed SEO firm for the website in order to generate more and more traffic. Some of the tips are given below that will surely help you to choose the best one for your web portal. Five tips for choosing an SEO company are as follows:


1. Take suggestion from others: Finding an suitable SEO that is familiar with the related industry can be an advantage for the website owner. An owner should take the suggestions from the professional of the trade organization.


2. Identifying the console area: Many of the business men's have a preference to hire such companies where they can meet the company owner face to face and can easily solve the problem.


3. Make sure the web portal: Once you have made a list of supposed firms, just go through their websites carefully. You will get a whole idea as how they do their business.


4. Get in touch with every firm: It is very boring but make sure that you should be in contact with at least three or more SEO companies. It will be a good idea for you to choose the best one as per the need.


5. Contact the companies: After searching and selecting the company, you can contact them without problems.

Top 10 Search Engine Position

A large number of top companies are available in the market that are offering first page grading to the websites. The problem that is behind the search terms is that they use to get the results that are not actually guaranteed by the customers. It will take titanic amount of time as well as also cost you more.

Top 10 Search Engine Position

Unfortunately, the truth is that it will take more time but, there are number of extremely effective methods that are valuable and will also speed up the registering and ranking process:


1. Just submit your web portal monthly to the leading search engine by using a certain field service. Put forwarding your site on the monthly basis can easily captures the notice of the search engine optimization.


2. Change your web portal content and Meta Tags before the submission. This will allows you to do numerous listings for a single URL.


3. Try to contact the incoming links that are coming from the highly ranked websites.


4. Frequently used the keywords that are used in the text of your website.


5. Always prefer an appropriate tag line for your submitted page. Even, that title should imitate both your keywords and URL.


6. Try to make mainly a text that can be successfully placed in the main search engines.


7. You should be very creative with your key terms. Use variations so that your competitors will not use to get better your position.


8. Flash those sites only that can't be read by search engines. You can even think an alternative site in HTML.


9. Give the pictures a tag line that relates with your search terms and keywords.


10. Many of the search engines optimization give more significance to the text that is closest to the top and bottom of the pages.

Search Engine Ranking Factors and Google Algorithms - TOP SEO INDIA

Top SEO India

Do you want the #1 or Top rankings in search engines? This is the dreams of everyone. Everybody wants to get the Top position in search engine as it’s the point to increase your online business. Here on TopSEO4indiavg we discuss some search engine rankings factors and ranking formula that google uses to rank a web page and that also extremely very important to webmasters.


Search Engine ranking factors very important that affect how you listed in the search engine results and get the top position in search engines or SERPs. These are also important to get or increase your web traffic. Everybody is well familiar that Google is the main supplier of search engine traffic. These are the main search engine factors that are very important to get the top rankings in search engines and also familiar to most webmasters who take the advantage of every SEO tactic that is important to achieve top rankings.


These are the main ranking factors to consider:


1. Keywords In Meta Title And On the Page content
2. Keywords in H1 and H2 tags: - Use your targeted keywords in H1 or H2 tags also.
3. Internal Onsite Linking is very important.
4. Use Anchor Text while linking is Very Important Factor.
5. Use Keywords In Your domain Url if possible. : - Keywords in domain name also help you.
6. Use Quality and Relevant Content on your page. : - Website content is very important factor so content should be unique and relevant according to the topic. 
7. High Quality back links from Related Sites: - Do not forget the quality of the links over than quantity. High PR related and quality websites really helps you to rank higher in search engines. Do not consider the link from link farms, bad neighborhoods and spam sites.
8. Linking Popularity is also very important factor.
9. Do Not Use Duplicate Content on your Web Page.


These are most useful SEO factors that can help you to achieve higher rankings in search engines. Top SEO Agency India can help you to get higher rankings in search engine and Best SEO services for your website.


For More Details : - Top SEO India | Best SEO services

Importance of Social Media Optimization (SMO) - TOP SEO INDIA

Best SEO Tips : Top SEO India

Social Media Optimization (SMO) is a new term in online marketing that was discovered by online marketing experts. The question comes first in mind is 'What is Social Media Optimization?'… Social Media Optimization is nothing but very important and brilliant method to pull the web traffic on your website and also allow you to promote or increase your website online marketing. SMO is different from search engine optimization (SEO). Social Media Optimization is the way by which you can attract the visitors on your website from the sources other than the search engines.

SEO is still very effective tool to pull or increase the web traffic but other than search engines there are many sources to pull the traffic on website. The other sources such as creating and posting on blogs, discussion forums, Social networking websites (Facebook, Twitter, Digg…etc), online video etc can play a very major role to increase the web traffic.

Other examples of social media marketing are Social Bookmarking websites, digg, del.icio.us, and Squidoo. Basically, these types of websites allow the people to create a community of people with similar interest.

TOP SEO Services - Grow Your Business Online

Internet has grow to be so popular in the recent times because of the various ways in which it can serve people. However, nothing on the internet can be accessed without the right URL. But there are so many useful things on the net! Well the solution is simple - try using online search engines. The online search engines will give you a complete list of all websites, which are important to the keywords you have entered in the search engine. This makes the SE ranking of a company very important for the business of the company. This is the reason for which companies hire professional SEO service providers to increase up their SE ranking.


A good Search Engine Optimization (SEO) service provider should be able to increase your SE rank in order to promote your website better. A SEO service provider can press on your website to one of the ranks, on the very first page of the popular search engines in various ways. We aims at rewarding all our customers with efficient service and quick service.


One of the most general ways is by changing some of the substance of your website. Good SEO services providers will change some of the HTML codes of your website with the aim of making your website content more important to the most generally searched keywords.


It is very significant for a website to have a good SE ranking. The number of visitors to your website is directly related to the rank of your website on the search engines. Research has shown that there are very few people who ever browse more that the first five pages of the search results. The top five search results of the first page get the maximum amount of visitors. This means that if your website is not one of the first five you miss the bulk visitors. SEO India acts as a friend who takes the responsibility to increase the traffic to your website by undertaking all possible trial to do so.

Successful Link Building Tips and Trends for SEO - TOP SEO INDIA

Link building is a progression by which one get can incoming links to a website from other websites. Today, Link building has emerged as one of the most important part of search engine optimization. Link exchange process or link building is acting as one of the main trump card for effective rankings for each and every organization concerned in search engine optimization activities.


The field of search engine optimization has enclosed each and every field of today's world. Be it a mobile application development field or any other area involving software development for airline reservation system and many more, today every one is following seo activities to increase the website popularity. SEO activities are not only limited to getting higher rankings but also it boosts up link popularity of a site.


One can follow 'n' number of ways to increase the link popularity via Link Building media. Mentioned below are few tips for pending towards a successful link building process.


Tips for successful Link building activity:


1. Article submission: Submission of articles is one of the ways for building links. Always write the articles with the content related to the website. And do take care that the content should be unique and not duplicated. One can create links while doing submissions in the articles using the author's bio or resource box provided by various article submission sites. If the article is interesting, then many visitors would like to check out the resource of that particular article, which in turn, will result in getting more and more visitors. So, it is very important to create an article with a unique and interesting content.


2. Directory submission: Other link building way is directory submissions. Try to submit the website information in good page ranked sites.


3. Link exchange: The most important tip in this activity include the link builder's way of doing link exchange. Link builders should always focus on how to secure the links rather than running after different sites just for the sake of increasing the list of link building sites as well as opportunities. The right techniques and methods should be followed to get a quality link from other site. Always exchange links related to your content or category. Don't go out of your website theme.


4. Social Media: The use of social media has turned out to be the most effective way of getting link popularity. Start using social media like Facebook, LinkedIn, twitter and other social networks. Post links to your website on your wall, participate in discussions and interact with groups related to your niche. And also, remember to leave your link info while responding to any of the discussion thread. For using twitter, make sure to use keyword in every tweet with a backlink.


5. Participation in forums: While participating in any discussion in forum, always leave your link with signatures.


So, at last, we can say, that link building is an integral part to carry out SEO operations. But, before starting up with SEO process, if everyone takes into account all the tips mentioned above in one's mind, then definitely the success board will not be far away for any of the organization.

Better Website From Best SEO Training and Consulting - TOP SEO INDIA

You might be wondering why your website seems not working and never recognized by anybody. You maybe spent more budgets to website programmer and made the web page really attractive but found out that nobody gets concerned. And almost certainly used different methods of marketing and advertising your business products and services but still failed to achieve target sales and therefore, failed to gain income.

Best SEO India

There must be something missing or there must be double checking on your process of marketing. Or should I say, there must be training or consulting made to business owners for the website to be visible and be like attraction attracting web searchers. Even if you have just started your website or it is online several years already, SEO online training or in person consulting is the best solution for your website problem. There is really a big opportunity for your website to be better because there are strategies and techniques ready to use for instant results.


SEO or search engine optimization is offered online to help you and your website achieves marketing goals. Raising visibility and building traffic to your site are the expertise of SEO consulting companies and you can search one as well today to know more information about it. Training also extends understanding the purpose of the website and how search engine works. You will really know the secrets of other companies and will find out that the only key is through SEO.


Take it from me, SEO Training and Consulting are the best way to go when it comes to getting your site visible. It is true that most people use search engines to surf the web. If this is the case, then you better be in the top results for search engines so that people can start viewing your website.

2011 Search Engine Optimization Strategies

If you are still learning about search engine optimization (SEO), you’re probably a little confused about the difference between on and off site SEO strategies. On the tactical site are of straight-forward for the beginner and are probably written the most. I thought I would write an entry and cover what I learned. This pool of knowledge comes from working with about 10 customers and 10 other personal websites over a period of 18 months.


To anyone with an SEO background, there are some basic tasks in SEO site that any webmaster, business owner or Internet Marketer must know. These include the following major components:


1) Title tags - The title tag in your HTML is the meta tag that tells the browser to display in the window title at the top of the screen. Because if this text is visible to the user, Google likes to rely heavily on this text as a clue to what your page is about. Accordingly, it is really important SEO strategy that your title tag be filled with words that are appropriate to the content of the web page. Also, you really do not want the same title tag on each page. This is not good for SEO. Instead, you want to have keyword phrases in your different title tags correctly identifying the theme of this particular page. Remember that you are trying to help the search engines easily digest your content. That’s basically what SEO is. You want to help in their understanding of what this page is really about.


2) The first H1 tag - Similar to the title tag, Google will focus on the text H1 first to appear on your page as a strong signal that the page is devoted. Use it wisely. Again, you want to place keyword phrases here that are thematically linked to that page information is conveying to the end users.


3) The name of the page itself - as you name your pages in your website, use plain English as much as possible for SEO. You will notice that WordPress uses this extensively in their blogging software. It is no coincidence and WordPress is considered the best blog for SEO. Will perform much better for SEO Why? Because it is a descriptive text in the long version of the name of the page that allows the search engine what the page is about. Many people have written about the issues around “links dirty and SEO (links including data system variables such as id = 22 in the example above). I think it is preferable that you can design your system without any variable data at all. It only takes away that issue SEO. And it is just easier for search engines. It is also easier for the end user. However, there no problem promoting through SEO pages with variable data in the links. I have done as well fly using SEO tactics without any problem. Search engines are smart enough now to manage through that data variables. Make sure your power is good English.


4) META keyword tag - This tag is used to get a ton of games for SEO, but it is now largely ignored by search engines. I think he fell into disgrace because of the manipulation and misuse. This is a tag that is not seen by the user, if unscrupulous webmasters abused him and he became less-and-less important for SEO. Real SEO tactics not to abuse or deceive. I still populate my keyword tags because I think they are still watching, but I do not think they are very critical. If nothing else, this is another instance of your keywords. They all help SEO.


5) Description meta tag - This tag is always useful, but probably more for Yahoo and MSN. As you go into that part of your website in any way to find a good reason, you might as well do this and motorized variable and make the appropriate description page. Again, it can not hurt SEO.


6) The density of words - This is very important for SEO. Keep in mind that search engines are computer programs that large digest your site and try to understand what it is. One of the simplest things they do is count all the words and look for patterns. They then calculate the percentages, or density, individual 1-word, word of 2 or 3 sentences of words found in your text. Looking at the keyword phrases most popular programs to understand the important themes of your page. If you observe your own writing on a specific topic, you can see the models as well. I do not recommend that you write only with the density of words in mind that this will result in a lower grade quality. However, I do not recommend you completely ignore the keyword density in the creation of your website. My preferred approach is to write the content for straight-up the first draft. Then, as you edit for grammar, consistency and clarity, also change the density. Run your content through a spell of density and see what phrases are most used. Make adjustments accordingly so that your themes up / keyword phrases are broadcast between 2-4% of the time. But do not do that since everything is as nature cons. You should always keep your audience in mind.


7) Outbound links - What your links page to questions in terms of both quality and quantity of links. As you build links to your page, be specific about where they go. Do not link to bad sites or bad neighborhood. Also watch your number of links. Generally, the less the better. However, having no outgoing links are not always good. I think Google uses your outbound links as a way to position your site in the large weaving that is the Internet. Often Google can have a good feeling about what your site is about just by looking at who you link. Again, choose wisely understanding these links they will actually affect your SEO.


8) High quality, original content - I should have put this first because it can not be stressed enough in the ranking. Your site must provide high quality and original content. You read this letter may be a hundred times as you referencing research. Content is king. And I firmly believe that this is true. If you are under the impression that the Internet is so big that search engines can not identify the contents as a truly unique, think again. An afternoon spent playing with CopyScape.com will convince you that there is technology available today that is able to say whether the sentences has been repeated all over the internet. It is astonishing, in fact, when you really think about it. Data volumes are simply outrageous. But if Copyscape can do it, I bet Google can do it too. And I firmly believe that your site receives a positive shock when Google determines that the content is original. Many people asked me if you use content that is repeated on other sites will penalize the site. I think the answer is no, you will not be penalized by Google (Copyright infringement is a completely different and very serious legal issue that I will not go into now). But I also believe that you will not get where you want to be using content that has high mileage. The other hot debate related to how the sites using duplicate content can actually rank higher than the site where the content originated. Yes - This has been empirically demonstrated a bunch of times. But you need not be too concerned about for reasons we’ll get into later. Just keep your eyes on the ball. Put in the time, energy and creativity it takes to create unique content and you will be rewarded. Plain and simple.


9) The amounts of content - a bit different from No. 8 is the question of how much content to put on your site for good SEO. I do not think there is a magic solution as unique as each site has a different purpose. But as far as SEO goes, I think generally the more the better (assuming you follow # 8). Give these hungry spiders much food for thought as you can. But let me also qualify that statement. You must ensure that your content does not stray too far from the central message of your site. If so, this may create confusion about what your site is really about. Tightly focused sites work much better than the more generic sites targeted. For example, a site selling used Valentine Gifts that uses appropriate SEO strategies will probably get a higher rank and faster than a more generalized site sells all types of gifts. This is a generic statement, and there are many exceptions, but it is a reasonable place to start your thinking about niches and themes.