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Web Design & Development Company India
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Tuesday, March 15, 2011

How to secure your rankings after Google's latest update

Google's Panda update caused a ranking drop for many websites. Google has a very long official discussion thread about this topic. The discussion reveals things that you can do to make sure that your website gets its rankings back.

The update is not just about content farms : - 

Google's new algorithm targets low quality websites. It seems that Google defines a low quality website like this:
  • The website does not have enough content to be useful (shallow content).
  • The website has poorly written content.
  • The content of the website has been copied from other sites.
  • The content of the website is not useful.
  • With Google's latest update, it is not enough to have unique content on a website. It also doesn't help if there are many unique words on your web pages. The content has to be useful to your website visitors.

Even high quality pages can be affected

The low quality content on part of a website can impact the rankings of the entire website:

"It's important for webmasters to know that low quality content on part of a site can impact a site's ranking as a whole.

For this reason, if you believe you've been impacted by this change you should evaluate all the content on your site and do your best to improve the overall quality of the pages on your domain.

Removing low quality pages or moving them to a different domain could help your rankings for the higher quality content."

Things that you can do to make sure that Google does not penalize your site

There are several things that you can do to make sure that Google does not penalize your site:

Improve the poor quality pages on your website. Ask yourself: is the page useful to my website visitors? If not, improve the content of the page to make it more useful.

It is very likely that the overall user experience is important. Check the usability and the design of your web pages. Your web pages should be easy to navigate and they should have a professional design.

Check the ads/content ratio on your web pages. If a web page mainly consists of ads then it is likely that Google considers it low quality.

Don't try to cheat Google with shady search engine optimization methods. Focus on optimization methods that are beneficial to webmasters, website visitors and Google.

Search engine optimization is not about getting high rankings for every possible keyword. It is about getting high rankings for the right keywords and about meeting the expectations of the website visitors.

If you have high rankings for the right keywords, your website will deliver many new customers to your business. If you give Google what they want, your website will get high rankings and more sales.

Friday, March 11, 2011

Want a Good Position in Search Results? Get to an Professional SEO

"What is it that plays the most important role in a website's performance?" It was the SEO, and indeed it is. Researches state that more than ninety percent traffic is directed to your site through the search engines. It is a search engine where the internet surfers arrive to find the site of their use. And if you are not able to be seen there, how can they find you?

These people type words they are looking for and the search engine returns with millions of websites among which, the visitor has to choose one. Now, which is that lucky one? But the work done counts more than the attendance of any luck. And this work done of necessity includes optimization of the site or SEO.

All of the search engines have provided sure rules to the site owners, which they have to follow if they want to earn good ranks. And who would not like to have good position? For, it is all your position in the searches that matters at the end of the day. No visitor likes to go beyond the second or maximum third page of search results. And why should he? When he is getting ten or twenty sites with the same products or services at the first example, why would he like to go further? Doesn't it appear stupid, if he does? Expenditure of time in search of something worse than what he is already getting! Of course, the sites on the first page are better than those on the third one. At least they are considered to be!

So, you have to be at the best position you can. And optimization contributes a lot to it. There are many SEO companies. Out of the many SEO companies, you have to choose a good one and allocate the job to it. There are experts with years of experience who will offer all that is your demand. They choose few suitable keywords for your site, add them to the different tags like title tag and meta tag, provide a good description and excellent content as the on page SEO activities. Additionally, the off page SEO activities include back linking by writing articles, blogs PRs and commenting on other sites. Further, they even comment on social media sites like Orkut, Facebook, Twitter, etc. which increases the site popularity thus attracting visits. It even contributes towards raising the ranking of your site.

While one can do the SEO without any professional help, it won't be that perfect. Moreover, SEO is an continuing activity and lots of time has to be devoted religiously such that your site fetches the required rank. So, it is suggestive that a professional guidance from any SEO company would be the best thing done. The only depressing fact about this activity is that even after doing so much, there is no guarantee that your site will appear in the middle of the top ranked sites. In spite of this fact, you can't avoid doing it for you never know when luck favors you. And in the worst scenario, slight improvement of ranking can sure be establish and the content is also improved when you do SEO.

Top Five Ways of Choosing the Best SEO Company

Search engine optimization is basically a web portal that is shaped with the special attitude of showing up in the higher search engine outcome at the same time when an precise keyword is looked up. Any of the talented SEO Companies allow an internet surfer to uncover the website on the first page of the search engine page, so that the surfer will easily reach on his or her preferred website by typing the exact keywords. Many of the SEO firms make very big claims in front of the website owners about their level of skill.

They state that they have got higher ranking of websites in the topmost search engines sites such as Google or Yahoo within a few days. It is very important to select a good and the supposed SEO firm for the website in order to generate more and more traffic. Some of the tips are given below that will surely help you to choose the best one for your web portal. Five tips for choosing an SEO company are as follows:

1. Take suggestion from others: Finding an suitable SEO that is familiar with the related industry can be an advantage for the website owner. An owner should take the suggestions from the professional of the trade organization.

2. Identifying the console area: Many of the business men's have a preference to hire such companies where they can meet the company owner face to face and can easily solve the problem.

3. Make sure the web portal: Once you have made a list of supposed firms, just go through their websites carefully. You will get a whole idea as how they do their business.

4. Get in touch with every firm: It is very boring but make sure that you should be in contact with at least three or more SEO companies. It will be a good idea for you to choose the best one as per the need.

5. Contact the companies: After searching and selecting the company, you can contact them without problems.

Top 10 Search Engine Position

A large number of top companies are available in the market that are offering first page grading to the websites. The problem that is behind the search terms is that they use to get the results that are not actually guaranteed by the customers. It will take titanic amount of time as well as also cost you more.

Top 10 Search Engine Position

Unfortunately, the truth is that it will take more time but, there are number of extremely effective methods that are valuable and will also speed up the registering and ranking process:

1. Just submit your web portal monthly to the leading search engine by using a certain field service. Put forwarding your site on the monthly basis can easily captures the notice of the search engine optimization.

2. Change your web portal content and Meta Tags before the submission. This will allows you to do numerous listings for a single URL.

3. Try to contact the incoming links that are coming from the highly ranked websites.

4. Frequently used the keywords that are used in the text of your website.

5. Always prefer an appropriate tag line for your submitted page. Even, that title should imitate both your keywords and URL.

6. Try to make mainly a text that can be successfully placed in the main search engines.

7. You should be very creative with your key terms. Use variations so that your competitors will not use to get better your position.

8. Flash those sites only that can't be read by search engines. You can even think an alternative site in HTML.

9. Give the pictures a tag line that relates with your search terms and keywords.

10. Many of the search engines optimization give more significance to the text that is closest to the top and bottom of the pages.

Friday, March 4, 2011

Search Engine Ranking Factors and Google Algorithms - TOP SEO INDIA

Do you want the #1 or Top rankings in search engines? This is the dreams of everyone. Everybody wants to get the Top position in search engine as it’s the point to increase your online business. Here on TopSEO4indiavg we discuss some search engine rankings factors and ranking formula that google uses to rank a web page and that also extremely very important to webmasters.

Search Engine ranking factors very important that affect how you listed in the search engine results and get the top position in search engines or SERPs. These are also important to get or increase your web traffic. Everybody is well familiar that Google is the main supplier of search engine traffic. These are the main search engine factors that are very important to get the top rankings in search engines and also familiar to most webmasters who take the advantage of every SEO tactic that is important to achieve top rankings.

These are the main ranking factors to consider:

1. Keywords In Meta Title And On the Page content
2. Keywords in H1 and H2 tags: - Use your targeted keywords in H1 or H2 tags also.
3. Internal Onsite Linking is very important.
4. Use Anchor Text while linking is Very Important Factor.
5. Use Keywords In Your domain Url if possible. : - Keywords in domain name also help you.
6. Use Quality and Relevant Content on your page. : - Website content is very important factor so content should be unique and relevant according to the topic. 
7. High Quality back links from Related Sites: - Do not forget the quality of the links over than quantity. High PR related and quality websites really helps you to rank higher in search engines. Do not consider the link from link farms, bad neighborhoods and spam sites.
8. Linking Popularity is also very important factor.
9. Do Not Use Duplicate Content on your Web Page.

These are most useful SEO factors that can help you to achieve higher rankings in search engines. Top SEO Agency India can help you to get higher rankings in search engine and Best SEO services for your website.

For More Details : - Top SEO India | Best SEO services

Importance of Social Media Optimization (SMO) - TOP SEO INDIA

Social Media Optimization (SMO) is a new term in online marketing that was discovered by online marketing experts. The question comes first in mind is 'What is Social Media Optimization?'… Social Media Optimization is nothing but very important and brilliant method to pull the web traffic on your website and also allow you to promote or increase your website online marketing. SMO is different from search engine optimization (SEO). Social Media Optimization is the way by which you can attract the visitors on your website from the sources other than the search engines.

SEO is still very effective tool to pull or increase the web traffic but other than search engines there are many sources to pull the traffic on website. The other sources such as creating and posting on blogs, discussion forums, Social networking websites (Facebook, Twitter, Digg…etc), online video etc can play a very major role to increase the web traffic.
Other examples of social media marketing are Social Bookmarking websites, digg, del.icio.us, and Squidoo. Basically, these types of websites allow the people to create a community of people with similar interest.

Thursday, March 3, 2011

TOP SEO Services - Grow Your Business Online

Internet has grow to be so popular in the recent times because of the various ways in which it can serve people. However, nothing on the internet can be accessed without the right URL. But there are so many useful things on the net! Well the solution is simple - try using online search engines. The online search engines will give you a complete list of all websites, which are important to the keywords you have entered in the search engine. This makes the SE ranking of a company very important for the business of the company. This is the reason for which companies hire professional SEO service providers to increase up their SE ranking.

A good Search Engine Optimization (SEO) service provider should be able to increase your SE rank in order to promote your website better. A SEO service provider can press on your website to one of the ranks, on the very first page of the popular search engines in various ways. We aims at rewarding all our customers with efficient service and quick service.

One of the most general ways is by changing some of the substance of your website. Good SEO services providers will change some of the HTML codes of your website with the aim of making your website content more important to the most generally searched keywords.

It is very significant for a website to have a good SE ranking. The number of visitors to your website is directly related to the rank of your website on the search engines. Research has shown that there are very few people who ever browse more that the first five pages of the search results. The top five search results of the first page get the maximum amount of visitors. This means that if your website is not one of the first five you miss the bulk visitors. SEO India acts as a friend who takes the responsibility to increase the traffic to your website by undertaking all possible trial to do so.